Your Privacy and DK Imagery ABN 78457046790, collectively and individually referred to as “DK IMAGERY”, “we”, “us” or “our”.
Who We Are and How You Can Contact Us
This Privacy Policy applies to the products and/or services we provide on our site www.dkimagery.com.au (“Site”) and our social media channels, and explains how we collect, hold, use and disclose data and comply with the requirements of the Privacy Act 1988 (Cth) and constitutes part of our Website Terms & Conditions. This Privacy Policy does not cover information that you submit on other websites, even if we communicate with you on those sites. For example, if you post something on Instagram, Facebook, Pinterest, X, or YouTube, that information is governed by the privacy policies on those websites, and is not governed by this Privacy Policy.
We will only use your personal information in compliance with Australian Privacy Laws (Privacy Act 1988 (Cth)), Australian Privacy Principles and, to the extent applicable, the EU General Data Protection Regulation (GDPR) and any replacement legislation, regulation, guidelines or standards governing the use, storage or transmission of personal data.
Our Role in Your Privacy
If you are a customer, subscriber or just a visitor on our Site, this Privacy Policy will apply to you.
Our Responsibilities
As we are the providers of the products and services on this Site, we determine how and why your data is processed. We do not sell or rent your details to any third parties. We are committed to protecting your privacy and we want you to know exactly what information is collected and how we use it.
Your Responsibilities
If you provide us with any data relating to a third party, you confirm that you have the right to authorise us to process that data on your behalf in accordance with this Privacy Policy.
When and How We Collect Data
From the moment you visit our Site, we are collecting data. Sometimes you might provide this data by completing a form or setting up an account, otherwise we might collect it automatically. We may also collect data when:
- You purchase a gift card or package for redemption on our Site
- You interact with us on social media
- You complete any sign-up forms, landing pages, or send us a direct message via social media or email
- You participate in events, promotions and giveaways, or respond to requests such as customer surveys
- You accept our cookies and other tracking technologies on any device you use to interact with us
- You voluntarily submit your data to us for any reason
Types of Data We May Collect
- Contact details (name, address, email)
- Financial information (bank details when you are making a purchase)
- Your business name and history (if applicable)
- Data about the products or services you purchase
- Data about your experience with our Site and our products and services
- Data relating to your circumstances and other information relevant to the products or services we provide to you
- Data that identifies you (IP address, login, browser type, time zone, browser plugins, geolocation, operating system) – not linked to your personal data
- Data on how you use our Site (URL clicks, page views, time on page and other actions)
Use and Disclosure of Your Data
Under data laws, we are only allowed to use your data for specific reasons where we have a legal basis to do so. We use your data for the purposes it was collected and related purposes, including to:
- Operate our Site
- Provide you with products, information and services
- Offer customer support
- Track your purchase history
- Detect and prevent fraud
- Improve our Site
- Make your experience on our Site more efficient and enjoyable
- Conduct market research, e.g. contacting you for feedback
- Share information about events, products, services or opportunities you may be interested in (with consent)
- Send marketing (with your consent)
- Monitor compliance with our Website Terms and Conditions
We may disclose your data for the purposes it was collected, and also:
- As required by law
- With your explicit consent
- Within our business, limited to employees and trusted service providers who need it to deliver our products and services
- To send you marketing material (with your consent)
- To process your participation in promotions and giveaways, including announcing winners
- With third parties necessary to provide our products and services, subject to appropriate confidentiality and data protection agreements
Choosing Not to Provide Personal Data
You can choose not to provide us with personal data. However, we will not be able to provide you with products or services – you can still browse and use the rest of our Site.
Marketing
We will always let you know before collecting data if we intend to use it for marketing, and we will obtain your consent where third parties are involved (which you can withdraw at any time). You can opt out of marketing by:
- Emailing us at info@dkimagery.com.au or using the contact form on our website; or
- Unsubscribing via the link in any newsletter email.
Your Rights
You can exercise your rights at any time by contacting us via email at info@dkimagery.com.au.
Accessing Information We Hold About You
We will provide you with the information within 30 days of your request, unless doing so would adversely affect the rights of others. We will tell you if we can’t comply with your request and why.
Inaccurate Information
You can contact us to correct any information we hold about you that you believe is inaccurate.
Objections to Profiling or Automated Decisions
We may analyse your data to determine which products and services are most relevant to you, such as tailoring emails to your behaviour. We will not use your data for automated decisions that could significantly affect you without your explicit consent, or unless required or authorised by Australian law.
The Right to Be Forgotten
You have the right to request that your data be erased, except where we are required to retain it for legal reasons.
Making a Complaint
If you have a complaint about how your data is handled, please email info@dkimagery.com.au. If you’re not satisfied with our response, you may contact the Office of the Australian Information Commissioner.
Security of the Data We Collect
We take the security of your data seriously and maintain reasonable physical, electronic and procedural safeguards, including:
- Password access to accounts
- Storing data with reputable third-party providers with appropriate security protections
- Limiting access to personal information to those who need it
- Using payment providers who are PCI DSS compliant
- Not storing your payment details
Where We Store Data
We use service providers based in Australia. If data is transferred outside Australia, we ensure equivalent privacy protections are in place.
How Long We Store Data For
We retain your data only as long as reasonably necessary for the purposes collected, and as required by Australian law, including invoicing and tax obligations. Once no longer needed, data is securely deleted or anonymised.
Third Parties Who Access Your Data
We share data with third parties in these circumstances:
- Other companies in our group, as necessary to operate our Site
- Our suppliers and service providers, e.g. payment processors
- Our professional and legal advisors
- Parties engaged in fraud prevention and detection
- Law enforcement or government authorities
- Providers such as Stripe, PayPal, Xero and Woo (payments), and Facebook, Instagram and Google Ads (analytics and audience targeting)
- Where we have your consent, or are otherwise legally permitted to do so
Payment Security
All real-time credit card authorisations are handled by secure third-party gateway providers, with bank-grade encryption. We never see or store your full card number, and funds are transferred directly from your card to our merchant account. Our gateway providers are authorised processors for all major Australian banks and comply with the Payment Card Industry Data Security Standard (PCI DSS).
Age of Consent
By using this Site, you warrant that you are at least the age of majority in your State or Territory of residence. We do not knowingly collect data from anyone under this age.
Cookies and How to Block Them
Our Site uses cookies and similar technologies. Cookies do not harm your systems, and your browser’s help function will explain how to restrict or block them. For more information, visit www.allaboutcookies.org. Blocking all cookies may prevent access to parts of our Site.
Web Beacons
We may use web beacons in our website and emails to track opens and clicks, helping us improve our email campaigns. You can opt out of emails at any time via the unsubscribe link.
Governing Law
This Privacy Policy and your use of this Site is governed by the laws of Australia.